A laptop with marketing data

Marketing Strategy

New product or service you just have to tell the world about? Just want to grow your online presence? Or hit the refresh button? I’ve got a strategy for that!

Each marketing strategy is bespoke to meet your unique business needs, but all include:

  • SMART goals

  • Full audit of existing marketing activities

  • SWOT, PESTEL, and risk analyses

  • Competitor analysis

  • Customer personas

  • Customer journey maps

  • Detailed content plan

  • Strategy deployment plan

  • Specific KPIs

As Sarella Marketing was built with an inclusive ethos at its heart, I provide inclusion pointers at every stage of the plan.